Taking amazing photos of yummy food is a fun and rewarding way to express your taste and creativity. Moreover, taking food pics and sharing them online is a great way to gain exposure if you’re running a restaurant business. But what do you do if you want to share them across multiple social media platforms?
Fortunately, there is an easy way to cross-post photos from Facebook to Instagram. With just a few steps, you can quickly boost your visibility and show off your brand’s specialty to both platforms’ audiences.
If you’re new to this feature, you might want to check out our guide on how to cross post from Facebook to Instagram. Read on!
Why Should You Cross-Post?
Your business can reap many benefits from cross-posting from one social media platform to another. Here are some of the benefits:
- Increased visibility: By cross-posting from Facebook to Instagram, you’ll reach a wider audience and increase the chances of your photos being seen.
- Time-saving: Posting multiple times on both platforms can be tiresome, but cross-posting saves time and energy by making one post that goes to both places.
- Engagement: Cross-posting also helps increase engagement as users who follow you in both places can interact with your content differently.
- Brand recognition: If you’re trying to promote your brand or business, cross-posting is an excellent way to strengthen your presence across social media platforms and ensure that people recognize your brand.
How To Cross Post from Facebook to Instagram
Don’t worry if you’re unfamiliar with the process of cross-posting from Facebook to Instagram — we’ve got you covered. Follow our complete guide for quick, simple steps on how to cross-post from Facebook to Instagram restaurants:
Download the Apps
Before jumping into the full steps of how to cross post from Facebook to Instagram, you have to download both Instagram and Facebook apps on your device. Make sure that it is installed properly so that you can cross-post seamlessly.
Create an Account for the Restaurant
After installing both apps for restaurants, start it off by creating an account for your restaurant, both Facebook and Instagram account. Make sure you complete all the information, so your restaurant’s identity is crystal clear. This way, potential customers will find it easy to recognize your restaurant.
Linking Your Facebook and Instagram
Linking Facebook and Instagram account is so simple. Check out the step-by-step for linking through your Facebook settings below:
- Open your Facebook page
- Go to Settings and click Instagram on the bottom left
- Click Log In to connect to an Instagram account
- Once you have authorized the connection, you will see a confirmation message on both apps
- You can now post on Instagram directly from Facebook without having to switch between accounts or apps
You can also do the same steps to link your Facebook from your Instagram settings.
Creating Your Post
Remember that if you plan to share something from Facebook to Instagram, it must include an image. Plus, cross-posting from Facebook to Instagram will only work with one photo.
To get started, write a post on Facebook and attach a picture to it. Next, add a few appropriate hashtags for the post that apply across both platforms.
Publishing Your Post
You may want to double-check the post before publishing it. After that, don’t forget to check the post on the Instagram option to be able to cross-post directly.
Finally, after the information you want to share is completed, you can share it immediately.
Note that you can only cross-post from Facebook to Instagram with the “Post Now” option. If you decide to schedule your post to be published later on, you won’t be succeeded in cross-posting across both platforms.
How to Automatically Post Facebook Photos Directly to Instagram?
Two methods of sharing photos from Facebook to Instagram are utilizing Facebook Creator Studio or posting directly from the Facebook page. To use either option, you must have a business account and a Facebook desktop app. Furthermore, you must link your accounts to make it happen.
Here is an easy guide on how to cross post from Facebook to Instagram via Facebook Creator Studio:
- Log into your Facebook business page and access Creator Studio
- Tap the Instagram icon
- Click on “Create Post”
- Upload an image and add captions or hashtags
- Hit the blue “Publish” button
Meanwhile, these are the steps for how to crosspost on Facebook so that it leads to Instagram directly from your Facebook page:
- Go to your Facebook business page
- Select “Create Post”
- Upload an image plus captions. Remember that you can only upload one photo at a time
- Tick the Instagram sharing option
- Click the blue “Publish” button to share on your page
Tips and Suggestions
Cross-posting from Facebook to Instagram can be a useful way to reach more people with your content. When planning on executing the steps for how to cross post from Facebook to Instagram, it’s important to pay attention to these things:
- Keep the format and messaging of your posts consistent across both platforms
- Make sure the images you post are the correct size and format for both platforms
- Use captions and hashtags that will speak to both audiences
- Track the engagement across both profiles to know how successful your posts are. You can also monitor comment threads and tag relevant accounts when necessary
- Make use of Facebook’s built-in cross-posting features where available, as this will save time having to recreate one post for each platform separately
- Make sure to measure analytics and track performance data regularly. This way, you know what content works best in which platform or audience
Most Frequently Asked Questions
Can I post to Facebook and Instagram at the same time?
Yes, you can post to both Facebook and Instagram simultaneously. You can use Facebook’s built-in cross-posting feature to help speed up the process or manually edit your posts for each platform separately. If you plan to post on both platforms, ensure your content is consistent and relevant for both audiences. You can take a look at the how to cross post from Facebook to Instagram guide above for the full steps.
How do I share an Instagram post on Facebook after posting?
To share an Instagram post on Facebook after posting, simply click the arrow icon in the top right corner of the post and select ‘Share to Facebook’. You’ll be asked to enter your login info if you haven’t logged in before. After logging in, you can customize your message for the post and add hashtags or tags relevant to your audience. Once done, press ‘Share’ to post on both platforms simultaneously.
Can I cross-post a video from Facebook to Instagram?
Yes, you definitely can. To cross-post a video from Facebook to Instagram, you must first link the accounts. After that’s done, create your video post on Facebook and opt to share it on Instagram before posting.
Overall, it is a good idea to cross-post from Facebook to Instagram if you want more exposure to your restaurant’s food photos. In fact, this is one of the easiest marketing strategies for restaurants besides SEO For Restaurants! The how to cross post from Facebook to Instagram process is simple and only takes a few minutes. By doing the steps above, you will be able to reach a wider audience and potentially get more likes, comments, and shares on your photos.